In the Age of AI Our Relationship to Creativity Matters - and other Feral PR Consultant insights12/14/2025
 A Random Person’s LinkedIn Post: "Look what I made with generative AI!" Me: * Looks at content. Looks at profile. Rolls eyes. * They're an AI influencer, helping companies go from idea to product in record time. They have no background in creating. I'm guessing these are the same people who didn't take art classes in school, didn't go to art shows, have never gone to a gallery or museum and been swept away emotionally by a work of art that spoke to them. They don't have a relationship with art, so they don't know art when they see it. The Problem: When you refuse to acknowledge people's relationship with art, you're at risk for losing your relationship with empathy and the best of humanity. If AI somehow gets you interested in art, and it spurs you to become an artist (away from AI), that's great. Many roads can lead to the same place! But this is the exception, not the rule. Why? Because we exist in a cap1talist society that is built on extractive wealth practices. 🤣 But HEAR ME OUT... 🤣 I can see you scrolling away...  Scene from: It's Always Sunny in Philadelphia Here is the recipe for disaster we currently follow: 1. Harvest/extract as much as possible constantly 2. Take from the masses, the creatives, the intellectuals, the stewards, the environment 3. Hoard the benefits/profits at the top 4. Ensure the very people doing the work get the least 5. Concentrate power so that only a wealthy few make decisions 6. Distract people with social media, while collecting data for mass surveil1ance 7. Use said data to manipulate people, and gaslight them into believing the enemy is always a different group of people, or a different po1itical party and not the system itself 8. Enforce that with mi1itary power and mass surve1ience 9. We create an unbalanced world and walk toward self destruction I know you know this in your heart. Could AI exist in a utopia and assist us as we become the best versions of ourselves? Probably. But looking at history and the headlines, the systems of power were not created, nor are they set up, for these outcomes. This won't be any different, unless we make it different. I'm not kidding when I say fight it. Fight it in big ways, in small ways, in creative ways, but fight it. Spread the word. Be that small focused band of people who changes things for the better. Everything that we have "for the better" was done with thought and intention. Let's make a difference. P.S. I keep circling back and reflecting on this quote from Prince, at the 1999 Yahoo Internet Life Awards and I think it's even more relevant now. Yes, I'm typing it in purple. "Don't be fooled by the internet. It's cool to get on the computer, but don't let the computer get on you. It's cool to use the computer, don't let the computer use you. Y'all saw The Matrix. There is a war going on. The battlefield is the mind. The prize is the soul, so be careful." - Prince
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Jacobson Communication is a one-woman PR firm that delivers game-changing public relations and brand development for extraordinary clients with a story to share.
For brands and causes working toward positive change; nonprofits, startups, do-gooding tech companies, outdoor brands, entertainment brands, theme parks, musicians, authors, special causes and more. I work with brands at every state, from concept to internationally recognition. Offering strategy, pitch-crafting, media relations that scale, brand engagement, advisement, and more! I also work with PR firms and internal PR teams who need out-of-the-box additional help. The Generative AI Skeptic
A Word About Generative AI, in Regards to Comms and Creativity
One of the values I bring to my clients is my ability to grasp the "big picture" and align it with the public's current moods, thought patterns, and needs. I believe my specific brain, my heart, my experience, and my personal methodology are what separates me from those who rely on what generative AI feeds them. I do not use generative AI, nor do I generally endorse its use for writing and creation in public relations, the music industry, or art. To all my fellow comms and creatives out there; stay human! Learn more about my thoughts on generative AI here: 
Editor's Note:
If you're not creating and sharing free speech, thought-piece, satirical graphics designed to point out when the media gets something drastically wrong, are you even on the internet? |
AI AND POTATOES
We Can Poison The Well Together
AI is stealing our data at the behest of mega-investment in a race where no one wins. So, is AI takeover really inevitable, or is it hype?
Will it really replace 80% of human jobs? How might one render it ridiculous and useless. Land AcknowledgementAcknowledgement to the southern Lushootseed-speaking Coast Salish Indigenous Peoples whose land I live and work on.
This land also includes the traditional land and waterways of the first people of Seattle, the Duwamish People of past and present. It is with honor and gratitude to the land itself, the plants, animals, and the Duwamish Tribe that I practice my work. This land is also on and adjacent to the traditional homelands and waterways of the Puyallup Tribe. The Puyallup people have lived on and stewarded these lands since the beginning of time and continue to do so today. I recognize that this land acknowledgement is one small step toward true allyship, and I commit to uplifting the voices, experiences, and histories of the Indigenous people of this land and beyond. To learn more about the Puyallup Tribal Language program, visit: https://www.puyalluptriballanguage.org Personal StatementIt is my hope that we all deepen our understanding, awareness, and relationship to where we live in the world, and that we, individually and as a group, do our part to heal the wounds caused by genocide, enslavement, displacement, and other such atrocities, many of which have been intentionally carried forward into our present day and built into modern systems of power. Here is a list of books that might help you on your way to decolonizing the mind.
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Copyright 2026 Jennifer Jacobson
Jacobson Communication, The Feral PR Consultant Please know that my thoughts are my own, and not necessarily those of my clients or those I work or have worked with. May your thoughts also be your own. |
