RESULTS THAT MATTERfor brands making a difference
Giving niche brands the kind of media access normally reserved for wealthy mainstream companies
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IT WAS ALL GOING SO WELL...
For twenty-five years, I've helped niche brands and causes leverage the power of the public to do the impossible. As a one-woman consultant and advisor, I replace global PR agencies with better results, earning thousands of stories and billions of impressions. My work has led to positive social change, public awareness, improved donor engagement, political action, and yes, even startup acquisitions by mega companies, and other things such as improved sales. For years, I worked in the heart of Silicon Valley, helping entrepreneurs from all over the globe get noticed and position their brands to make a TON of money for shareholders and partners! BUT THE WORLD WAS ALSO FALLING APART... I also burnt out on the extractive wealth practices of hustle culture and Silicon Valley - especially when scientists said we had ten good years left to "fix" the climate crisis - especially through a global pandemic, where so many fought against the vaccine that would actually help end the pandemic - especially when the country elected a known sex offender for a second term. I know there's no perfect system in the world, but I also know we can collectively do so much better when we organize and work together. And I know communications plays a huge role in public perception and bringing people together. SO I DECIDED TO DO THINS DIFFERENTLY These days, I choose to work with the clients who are making a positive difference in the world, in their communities, in the lives of people who need help. And I fight against things like gender oppression and systemic racism. I use my skills to work with organizations that are building community and organizations that help hold power accountable while serving communities who need it. If that sounds like the kind of person you'd like to tell your story, drop me a line. Your first consultation is free. To learn more about me, click here. |
LISTEN & LEVEL UP YOUR PR GAME!Do you represent a brand or organization making a positive difference in the world? Learn to successfully navigate your communications projects through the roller-coaster that is late-stage capitalism, in a way that connects people, supports marginalized communities, and creates lasting positive change.
Whether you’re fighting the extractive wealth practices of colonialism, protecting trans rights, or advocating for Indigenous sovereignty-learn to reach the public with efficiency, love, and lasting impact. |
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WHO I WORK WITH
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"Jennifer’s work was instrumental in taking our independent theme park to the next level with record-breaking attendance and significant press attention. Her enthusiasm and understanding of park promotion got our stories into markets that were previously unavailable."
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- Brad Lofland, Assistant General Manager
SkyPark at Santa's Village |
CASE STUDY
Hopelink Fundraising Event Featuring Dr. Jill Biden
Raised $1.19 Million
Raised $1.19 Million
Jennifer volunteered as: |
Day-of Media Liaison for
Dr. Jill Biden Coordination & Direction |
Documentary Video Conceptual Direction Advisor
Narrative Documentary Video |
When Dr. Jill Biden came to Bellevue to speak at the annual Hopelink Luncheon, Jennifer was on-site, early with the video crew to make sure Dr. Biden had everything she needed to record her welcome address. Months before, Jennifer had advised and worked with the production team to craft a compelling documentary-style video for the event, that would highlight Hopelink's work in the PNW community.
On the day of the event, however, a key project lead was significantly delayed in transit. Jennifer took on the coordination between the "welcome video" production crew and Dr. Biden. "I knew the show must go on, on-schedule, whether or not the project lead was there, so I personally met Dr. Biden, introduced her to the production team, explained how we would be working together, handed her a script, and worked with her to make sure she had everything she needed for the pre-event video welcome address. We got the welcome video on the first take and the event ran on time. The audience also responded well to the documentary. The video production crew did a great job, and it was a pleasure to work with Dr. Biden," Jennifer says. "The event was incredibly successful for Hopelink and it was a privilege to be a part of helping that success happen."
On the day of the event, however, a key project lead was significantly delayed in transit. Jennifer took on the coordination between the "welcome video" production crew and Dr. Biden. "I knew the show must go on, on-schedule, whether or not the project lead was there, so I personally met Dr. Biden, introduced her to the production team, explained how we would be working together, handed her a script, and worked with her to make sure she had everything she needed for the pre-event video welcome address. We got the welcome video on the first take and the event ran on time. The audience also responded well to the documentary. The video production crew did a great job, and it was a pleasure to work with Dr. Biden," Jennifer says. "The event was incredibly successful for Hopelink and it was a privilege to be a part of helping that success happen."
Hopelink is a social services nonprofit agency based in Redmond, Washington that serves north and east King County, Washington, with food banks, energy assistance, housing, a family development program, transportation and adult education.
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“Sometimes our strength comes from within us. Sometimes it can't. That’s where community and groups like Hopelink come in.”
- Dr. Jill Biden
Hopelink Reaching Out Luncheon |
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