Santa’s Village in Scotts Valley California is the abandoned amusement park of my dreams. It closed the year I was born, but that didn’t stop my lifelong obsession with it, nor did it stop me from working for Santa’s Village today, but let’s not start with the end of the story just yet. By the time I first found out about the enchanting Bay Area Christmas theme park, it was only a memory, and someone else's memory at that.
To put it in Dickensian terms; Santa’s Village was dead to begin with; as dead as an abandoned theme park could be.
It was one of three Santa’s Villages across the country; the first franchised amusement park. But the heydays of mid-century modern luxury dissolved into the gas crisis and economic despair of the 1970s. The Santa’s Village Corporation dissolved in the late 70s. The parks went their separate ways and eventually all closed. And you might assume this is where the story of Santa's Village stops, but you'd be wrong.
About the Author
Jennifer is a storyteller who connects big ideas with audiences. She specializes in public relations, brand development, and creative services for startups, theme parks, musicians, authors, nonprofits, and more. From audience awareness to brand development, and positive social change, Jennifer works with clients she believes in and that she believes she can help.